The invitation was cryptic, asking only that guests RSVP and consent to be filmed, but it was obvious, walking into Pace’s easternmost gallery on West 25th Street on Wednesday afternoon, that everyone knew what they were getting into: a music video shoot for Jay-Z’s art-reference-heavy “Picasso Baby,” the second track off his new album Magna Carta…Holy Grail. (His art advisor, Jeanne Greenberg-Rohatyn, got the location through Pace’s Andrea Glimcher.)
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Hova’s Witnesses: Jay-Z Brings the New York Art World on Stage
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